What It's Like To Work On BuzzFeed's Tech Team During Record Traffic

It’s all about the company culture, folks. Here’s how it all went down (or didn’t) last night.


8:23 p.m.: Jay's sysops pager goes off. His wife says, "Uh oh, is it the dress?" He replies, "What dress?"


8:23 p.m.: Jay's sysops pager goes off. His wife says, "Uh oh, is it the dress?" He replies, "What dress?"


Yes, those are automated bot messages in a dedicated Slack channel.


8:30 p.m.: I put the kids into their pajamas, brush their teeth, and hand them to my husband who puts them to bed. He says, "BuzzFeed keeps tweeting about a dress and I don't understand."


At first the only people in dev-chat Slack room are the Los Angeles team. I check stats and see that this is going to be an amazing night. I do an @channel. Jay, of course, is already ON IT.


8:30 p.m.: I put the kids into their pajamas, brush their teeth, and hand them to my husband who puts them to bed. He says, "BuzzFeed keeps tweeting about a dress and I don't understand."


9:02 p.m.: Active visitors on the site reach 450,000, a new record. Jake, data science, delivers a screenshot of the previous record from February 2014.


9:02 p.m.: Active visitors on the site reach 450,000, a new record. Jake, data science, delivers a screenshot of the previous record from February 2014.


This was Feb. 13, 2014, the night of the states quiz mania.




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