Google Launched A New Domain For Latinos That People Think Is For Vegans

.SOY! Both Latinos and vegans feel a strong claim to the word. But does this new offering work?


Soy, which means "I am" in Spanish, means a lot to Latinos, Google contends. "The word soy describes the essence of Latino identity. It expresses who you are, where you're from, what you do and where you're going."



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The ".SOY anthem" showed that Latinos are just like us — they like dramatic swimming.


The ".SOY anthem" showed that Latinos are just like us — they like dramatic swimming.


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And swiping a tablet while wearing a Fall outfit on the subway.


And swiping a tablet while wearing a Fall outfit on the subway.


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